Social travel vs traditional travel (infographic)

3 Jul 2012

Social travel has landed, thanks in large part to the explosion that is social media, and it doesn’t look as if it’s going anywhere, a new infographic reveals.

Social travel is all about engaging in a much more authentic and local experience in a travel destination. That includes staying in locals’ homes, and eating meals with them at their tables.

The infographic created by Wimdu and published by Infographics only on is packed with facts and figures, and illustrates the evolution of social travel, the growth of social travel today, profiles of a social traveller vs a traditional traveller, and points out a social traveller gets more for his or her money.

social travel infographic

Tina Costanza was a journalist and sub-editor at Silicon Republic