New Irish computer game result of €2m R&D investment

8 Mar 2011

Irish games and digital services company OmniMotion has released a new casual and social game for the iPhone, iPad and web called Sumo, the result of a €2m investment in R&D.

Sumo is a physics-based combat and puzzle game where the player must guide their character through Sumo School before taking on a host of enemies in survival quests and challenges.

It is the first in a range of next-generation casual and social games that OmniMotion plans to release this year.

Sumo is also available as a unique online game with next-generation ‘controller-free’ technology for PC and Mac, being the first game in the world to feature OmniMotion’s gesture recognition software ‘Motion-Flow’, which brings accurate, 3D motion-control gaming to PC or Mac downloads using only a standard webcam.

Whether you’re sitting in front of your webcam waving your hands, or standing back three paces from the screen, the on-screen action is dictated entirely by the movement of a player’s head, hands or body, with no requirement to purchase expensive console peripherals and software.

A browser-based ‘classic’ version of the game is also available to sample and share on Facebook.

International releases of Irish game

In addition to developing games and providing premium digital services to local and international companies, OmniMotion has scheduled several further international releases in the coming months in conjunction with leading brand owners such as Endemol, Samsung and the European Olympic Committee.

“The addition of exciting new technologies and innovative marketing means that an Irish-owned and operated company has a real shot at international success within the rapidly expanding apps and online games industry,” explained Niall Austin, managing director of OmniMotion.

“And most importantly, whether it’s on your iPhone, iPad or online, Sumo is great fun to play and might even help people to get in shape!”

The launch of Sumo is being supported by a TV campaign featuring Irish boxing legend Bernard Dunne, as well as a poster campaign that capitalises on the spherical nature of the game’s characters to challenge potential players with the question ‘Do You Have The Balls?’

John Kennedy is a journalist who served as editor of Silicon Republic for 17 years