Canon EOS 5D Mark III arriving in Ireland by end of March


2 Mar 2012

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Canon has unveiled the EOS 5D Mark III, which offers a better resolution than its predecessor, enhanced processing power and extended options for stills and full HD movies.

The Canon EOS 5D Mark III features a 22.3-megapixel full-frame sensor. It has an 8-channel read out to allow the camera to handle a maximum full resolution speed of up to six frames per second in 18 RAW images or more than 16,000 JPEGS without needing additional accessories. It’s equipped with a 3.2-inch ClearView II 1,040k-dot LCD screen

Its native ISO range is between 100 and 25,600, which is expandable to 102,400 to capture clean pictures in extreme low-light conditions.

The EOS 5D Mark III has the same 61-point wide-area AF system as Canon’s flagship EOS-1D X for improved precision and speed. The system features 41 cross-type points and five dual cross-type points for better accuracy across the frame. Customisable AF presets are also available on the camera.

It includes Canon’s iFCL metering system with a 63-zone dual-layer sensor linked to each point of the AF system. It analyses focus information from the AF system alongside colour and luminance signals to let the camera deliver accurate skin tones and better results in many shooting conditions.

The camera runs on Canon’s DIGIC 5+ image processor, which powers its 14-bit A/D conversion to allow for smoother tonal gradation and transitions between colours. The EOS 5D Mark III also has in-camera HDR shooting which combines three different exposures and lets one of five preset tone maps be applied for capturing high-contrast scenes.

It can shoot full HD video and offers depth-of-field control. It also includes movie mode switch, a recording button and manual exposure control with intraframe and interframe methods supported. Variable frame rates range from 24 frames per second to 60 frames per second.

Its new Creative Photo button lets users quickly select picture styles and gives direct access to the HDR shooting mode.

The Canon EOS 5D Mark III will be available in Ireland by the end of March, costing €3569.99.

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