New next-gen engine oil made from 50pc recycled oil

18 Oct 2011

Valvoline engine oil products captured through the decades

One of the oldest motor oil companies in America, Valvoline, has developed a new next-generation engine oil technology made from 50pc recycled oil.

Around since 1866, Valvoline is synonymous with the American motor user, as it is one of the largest producers of motor oil in the US, as well as being one of the oldest producers. Now, the brand – a division of the Kentucky-founded Ashland chemical and technologies brand – has introduced next-gen oil for commercial and industrial customers across EMEA, made from 50pc recycled oil.

Valvoline said today its next-gen engine oil is the culmination of years of research, technology and innovation from its scientists, coupled with advancements in the oil re-refining process.

Used oil is now refined with the same processes as crude oil.

At a global level, engines use 39bn litres of oil annually. Most of the used oil is treated as waste. One litre of improperly disposed oil can contaminate up to 1m litres of drinking water, said Valvoline today.

Valvoline itself was founded by Dr John Ellis. He created a petroleum-based lubricant in 1866 and trademarked the Valvoline name in 1873 in Binghamton, New York. The company’s headquarters are in Lexington, Kentucky.

On 14 October 2011, Valvoline announced it was shifting its distribution agreements for Eastern European countries to companies with more localised distribution operations. It said it intends to align with different channel partners in 10 countries.

“These agreements represent a major step in focusing our supply and delivery capabilities at the local level for customers in these challenging and growing markets,” said Dean Doza, vice-president and general manager of Valvoline for EMEA at the time.

“These agreements bring the local experience and logistics network we wanted to assure the continued availability of our comprehensive range of Valvoline products and services to automotive workshops, fleet owners, industrial and retail customers in the region.”

Carmel Doyle was a long-time reporter with Silicon Republic